According to The Telegraph, Google is developing its own phone plans to launch later this year. Unlike the Nexus phones, which are designed and manufactured by partners like Huawei, HTC, LG, Asus and Motorola, the report states that Google wants to have full control over the hardware and software.
Clearly, the prospect of a phone Google Android flagship brand is an exciting. Currently, the Nexus phones enjoy fast software updates (or at least relatively fast) when new versions of Android out. Manufacturers of other Android phones can be slow to launch new versions of software Google and often superimpose their own interfaces and decrease the level of applications and services Google in favor of their own.
With a phone designed by Google, buyers can expect a seamless marriage as the iPhone hardware and software - that is, the best experience you can get from Android. With the Nexus 6P and 5X, Google was vocal about his involvement in the development of the camera, and that was a good thing. Extend that to the rest of the phone, and there is great potential for exceptional device.
It is unlikely that the measure would Apple worried, however. Eating away at sales of the iPhone, Google would be in direct competition with its partners, including Samsung. You will have to be careful to avoid alienating Samsung and others, and not - for example - braking future versions of Android and making them exclusive to your own phone (s) for a while.
This is not the first time we've heard on a phone project of Google, of course. Ara project, which currently is delayed, is modular smartphone Google that allows you to update only certain components.
But while Ara seems like too ambitious and reduced a phone designed by Google Android is not far-fetched. Google will not make the phone itself, of course, as Apple does not. a third party who has the ability to mass produce the phone in the Google quality requirements will be used.
We have already seen this in action with Google Android tablet itself, the pixel C, revised. Google could use the name of pixels in a phone too? We'll have to wait and see.
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